MAY is Pregnancy Awareness Month® (P.A.M.)
An organization dedicated to inspiring women during pregnancy with educational initiatives spotlighting nutrition, wellness, and all around nurturing. On the social front, P.A.M. encourages women to engage with fellow pregnantistas and form supportive “communities” via vibrant social media outreach and live events across the country.
Celebrated annually, their flagship free event is held in Los Angeles the first weekend in May and features a variety of brands, specialists and experts in the field of pregnancy, motherhood and kids. P.A.M. was established in 2008 by author & holistic lifestyle expert Anna Getty and producer & mompreneur Alisa Donner. Their mission is to empower, inspire and build a community of support for expectant women and families. The month-long campaign focus on four key initiatives: Education, Exercise, Nutrition & Wellness, and Nurture.
“My life was altered not only by the birth of my daughter, but by the experience and choices I made as I prepared my body, mind and spirit to become pregnant and the incredible inward journey of pregnancy itself. In PAM we have adopted the tagline: “Motherhood Begins Now®,” and I really believe that. I took that message to heart before I actually became pregnant as a way to prepare my mind, body and household for this fabulous moment of creativity, and my life literally turned upside down, for the better.” (Anna Getty, March 2008)
“What I know from my experience as a pregnant woman, mom, and teacher is that talking, community, and mutual support is essential.” (Alisa Donner, June 2010)